YogiViews

Antonio Sausys, a resident of Marin County, produced the series YogiViews at the Community Media Center of Marin.  His purpose in making the series was “to spread the word of Yoga, not from a teaching standpoint, but by exhibiting the social, spiritual and mental aspects of Yoga, and [show] how it permeates the culture in so many ways”. 

Antonio editing an episode of YogiViews at CMCM

He uploaded his videos to Blip (although these are no longer available following a change in Blip's policy in November 2013) like many of the public access producers, and embedded them in several places: the CMCM website, his own YogiViews Wordpress site, and his YogiViews Facebook page which he also used to make announcements about the show.  

He chose Blip over YouTube, because he didn't like YouTube’s logo on his videos, and also because of the video length restrictions they impose.   He used Facebook because it was more community-oriented than YouTube, and because of its prominence as a social media platform.  He used the CMCM site because he felt it brought a particular additional kind of audience he wanted to engage with that differed from the other platforms: one looking for deeper content, and with a higher aesthetic taste. Finally, he used Wordpress because it had an easy to use commenting function, and it allowed him to garner comments on the episodes from people outside his Facebook circle. He consider these comments "fresher" than the Facebook comments, because they were based on the video just seen, rather than being framed by their relationship with Antonio and the other people they know that are his Facebook friends.      

In spite of his views concerning YouTube, he did maintain a small presence there.  The videos on it were trailers and highlights of his shows which he hoped would come up in the searches and recommendations pane of users viewing other Yoga videos.  These clips were specifically edited for the Internet and never shown on TV.